This paper explores the role which western, particularly Finnish companies play in shaping the moral and ethical environment of Russian business. The authors evaluate changes in attitudes and behaviour in Russia, comparing the situation before the introduction of market reform with the developments since. Based on empirical data and interviews conducted in Finland, the authors show that there are at least three groups of problems: Firstly, the low business culture of Russian entrepreneurs, secondly, the question how far Finnish companies can go in adapting themselves to the local conditions, and thirdly, the opportunity of Finnish business with Russia to positively affect the moral aspect of the Russian business environment and to gain knowledge about doing business in Russia.
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