The self-concept of book publishers and its significance for job satisfaction and satisfaction with economic success

Albert Martin; Susanne Bartscher-Finzer

doi:10.5771/0935-9915-2014-4-285

Contents
- Chapter Expand | CollapseAuthorsPage
- 243–247 Titelei/Inhaltsverzeichnis 243–247
- 248–262 Job definitions and service behaviour. An investigation among technical service employees Jan Dettmers Jan Dettmers 248–262
- 263–284 Sustainable HRM: Bridging theory and practice through the ‘Respect Openness Continuity (ROC)’-model Peggy De Prins, Lou Van Beirendonck, Ans De Vos, Jesse Segers Peggy De Prins, Lou Van Beirendonck, Ans De Vos, Jesse Segers 263–284
- 285–313 The self-concept of book publishers and its significance for job satisfaction and satisfaction with economic success Albert Martin, Susanne Bartscher-Finzer Albert Martin, Susanne Bartscher-Finzer 285–313
- 314–315 Contents of mrev, volume 25, issues 1-4 314–315
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mrev management revue , page 285 - 313

The self-concept of book publishers and its significance for job satisfaction and satisfaction with economic success

Autoren

Albert Martin Susanne Bartscher-Finzer

DOI
- doi.org/10.5771/0935-9915-2014-4-285
- ISSN: 0935-9915
- ISSN online: 1861-9908
Abstract

The present article analyses two opposing self-concepts of entrepreneurs in the book publishing industry based on the well-known culture/commerce divide that operates in cultural industries. It analyses the effects of the self-concepts on entrepreneurial orientation, intrinsic motivation, job satisfaction and satisfaction with the [A1]economic success. The main result of our study is that there are two ways for gaining work satisfaction as a publisher. Both have inherent constraints. Publishers with a strong idealistic orientation to promote cultural goals are often not very satisfied with the economic success of their enterprises. However, their high intrinsic motivation enhances their job satisfaction. Publishers with a strong economic orientation derive their satisfaction primarily from their firms’ success and obtain high job satisfaction from that. Somewhat surprisingly we find a strong relationship between satisfaction with success and intrinsic motivation, a result that seemingly contradicts the crowding-out thesis, which asserts that extrinsic rewards undermine intrinsic motivation. The limitations of this thesis and of its application to publishers are discussed. The data stems from a survey with responses of 196 publishers.
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