@article{2017:pecujlija:serbian_co, title = {Serbian Companies reactivity and flexibility and their crisis management efficiency and effectivenes}, year = {2017}, note = {In a sample taken of 1,000 managers working in Serbian companies we studied the effects of company flexibility and reactivity relating to how effective their crisis management is by presenting them with a hypothetical crisis situation. The results suggest that the more reactive and flexible a company, the more efficient and effective their crisis management is.}, journal = {JEEMS Journal of East European Management Studies}, pages = {257--270}, author = {Pecujlija, Mladen and Jaksic, Krsto and Drobnjak, Srdjan and Cosic, Ilija and Kesetovic, Zelimir and Seslija, Dragan}, volume = {22}, number = {2} }