@article{2013:drevs:the_challe,
title = {The Challenge of the Unknown – The Effect of Pay-What-You-Want on the Market Success of Publicly Subsidized Films},
year = {2013},
note = {},
journal = {ZögU Zeitschrift für öffentliche und gemeinwirtschaftliche Unternehmen},
pages = {255--270},
author = {Drevs, Florian},
volume = {36},
number = {4}
}