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Colleen Higginbotham Colleen Higginbotham - Creating Great Visitor Experiences

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Colleen Higginbotham Colleen Higginbotham

Creating Great Visitor Experiences

2022

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1. Focusing on the Visitor Experience S. 1-6

„… those objects will be different for each visitor, and connecting the right experience to the right …” „… each visitor, anticipate each visitor’s needs, and wow them with an amazing experience. Ideally, I want …” „… experience.1Focusing on the Visitor Experience2 Chapter 1WHAT COULD BE GAINED FROM AN IMPROVED VISITOR …”

2. Understanding Museum Visitors and the Impact of the Visitor Experience S. 7-14

„… there are several portions of this research that are directly related to the visitor experience.One …” „… experience in a single visit. Beyond the visitor experience, Culture Track offers information about digital …” „… Visitor Experience8 Chapter 2TO VISIT OR NOT TO VISIT?We all have many choices when it comes to our …”

3. Learning about Your Museum’s Visitors S. 15-24

„… provide the best experience.Visitor SatisfactionWhile museums track attendance, revenue, and other markers …” „… understood across the institution and help departments communicate and create great visitor experiences.Once …” „… stronger experience.Frontline staff also overhear casual comments from visitors: “That wasn’t as good as …”

5. Start with the Basics: Making the Museum Itself Welcoming S. 35-48

„… impact on the visitor experience, and subsequent chap-ters of this book will thoroughly discuss how to …” „… frustrating for me and many other visitors, although I had an enjoyable experience with strangers as we hunted …” „… damper on an experience. In addition to the clear map in the visitor guide, you will need wayfinding …”

4. Visitor Mapping: Charting Visitor Routes through Your Institution S. 25-34

„… move through your institution can help you in your quest to improve the visitor experience. The …” „… representatives from the group. The delegates need to be able to see the larger picture of the visitor experience …” „… team members who understand the experiences of your visitors. These could include educators, senior …”

7. Determining the Structure of Your Frontline Team S. 57-64

„… greeting is offered. These elements set the tone for the visitor experience.For many museums, the ticketing …” „… opportunities to surprise and delight your visitors with unexpected information and experiences.BRINGING THE …” „… knowledge of staff roles helps all employees have a more compre-hensive view of the visitor experience.When …”

8. Merging Security and Service S. 65-76

„… chart. You should think of your team in the same way.As you mapped your visitor experience in chapter 4 …” „… experience and has great influence on your visitors. While most museums are largely focused on the same …” „… effort to improve the visitor experience and increase the level of engagement in the galleries.The …”

Preface

„… Creating Great Visitor ExperiencesAMERICAN ALLIANCE OF MUSEUMSThe American Alliance of Museums has …” „… practices for the broad museum community widely available.Creating Great Visitor ExperiencesA Guide for …” „… great visitor experiences : a guide for museum professionals / Colleen Higginbotham. Description …”

6. Articulating What Service Means to You S. 49-56

„… tailor a great visitor experience.As you go through the process of defining your service principles …” „… important to you and represent the type of visitor experience you want to offer. This puts the large concept …” „… visitors will likely have an impact on what your distinc-tive service and desired experience will look like …”

10. Training to Develop a Dynamic Service Team S. 87-104

„… visitors will result in truly memorable experiences.As you discuss special requests, use real examples …” „… visit with, and how long they stay. You also can dig deeper into visitors’ previous expe-rience level …” „… can imple-ment to help employees grow, which will result in a better experience for visitors. If you …”

9. Hiring Your Dream Team S. 77-86

„… long-term growth of the visitor experience.Familiarity with Ticketing SoftwareThe software solutions that …” „… ? Can they add something to the visitor experience?Overall, you should hire the personality. You can …” „… 77There is absolutely nothing that has a greater impact on the experience of your visitors than the …”

11. Building Strong Morale and a Professional Frontline Team S. 105-112

„… while working at your museum. They are experts on your visitors, and their experience is valuable to …” „… experience.INVESTING IN THE TEAMIf you want your team to feel appreciated and continue to grow and develop, you will …” „… all. Staff members may use their phones to check the time or to look things up for visitors. They may …”

12. Developing a Culture of Service throughout Your Museum S. 113-124

„… everyone’s jobs. Service begins with a commitment to creating an excellent experience for visitors and …” „… visible to visitors. A true culture shift also extends beyond the visitor experience and is visible in all …” „… welcoming visitor experience. Do new employees know this is a priority? Does your entire team know this is …”

About the Author S. 127-128

„… 127About the AuthorColleen Higginbotham is the deputy director for visitor experience at the …” „… experiences based on the visitor’s background, motivations, experience, abilities, and preferences.In 2007 …” „… presentations with the American Alliance of Museums, Museum Store Association, Visitor Experience Group, and …”

Index S. 125-126

„… , accessibility, and inclusion, 11–12, 20, 42–43, 93–98. See also LGBTQIA+ Visitors; racial equitydress code, 106 …” „… emergencies, 99Equality Virginia, 96families, 10–11, 45, 78feedback, visitor 121floor plan, 40–41gift shop …” „… interviews, 81–85job descriptions, 80–81, 114journey mapping. See visitor mappinglanguage barriers, 97LaPlaca …”

doi.org/10.5771/9781538150238

Katharina Christa Schüppel, Barbara Welzel - Kultur erben

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Katharina Christa Schüppel (ed.), Barbara Welzel (ed.)

Kultur erben

2022

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Nathaniel Prottas Participation Redefined: Rethinking the Role of Art in the ‘Visitor-Centered Museum’ S. 97-108

„… experience, but the ‘picture’ the visitors are asked to look at is a mere tool to facilitate talking.16 While …” „… strategies have most recently been at the core of the visitor-centered experience… the study of the role …” „… equally focus on art and visitors.Both Dewey and Gadamer wrote extensively on our experiences with art …”

Maia Wellington Gahtan What Should Museum Studies Teach? Heritage Exchange in Practice S. 109-126

„… missions, but also how those visitors interact with objects in the museum. As institutions dedicated to …” „… rooms or several displays within that museum. Step 2 Observe how visitors interact with the rooms or …” „… students who have worked in museums usually have not spent much time in the galleries observing visitors …”

Titelei/Inhaltsverzeichnis S. 1-6

„… . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 45Ivan Foletti‘Migrating Art Historians’: Making the Past an Experience …” „… ‘ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 77Nathaniel ProttasParticipation Redefined: Rethinking the Role of Art in the ‘Visitor …”

Carlotta Fuhs On-Site Teaching and Exchange: ‘Sharing Heritage’ in the Museum City of Florence S. 127-134

„… development.”1 Involving students in direct experiences by witnessing the real and being immersed in this rich …” „… whatever technological device to experience the world and its cultural heritage by ‘visiting’ museums and …” „… conform to the masses, or being able to post selfies, feel the need to experience the real. And I am sure …”

Annika Schank, Katharina Christa Schüppel Multiple Modernen im Museum Folkwang. Das kulturelle Erbe der Moderne als ‚shared heritage‘ S. 77-96

„… – remain absent from canonical displays. […] As a result, the average museum visitor in the West associates …” „… : „[C]an transcultural mobility induce a new form of spec-tatorial experience which is counter-hegemonic …”

doi.org/10.5771/9783496030782

Armin Klein - Starke Marken im Kulturbetrieb

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Armin Klein (ed.)

Starke Marken im Kulturbetrieb

2007

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Christophe Monin The Brand Louvre: No creation of value without cultural development S. 66-74

„… brand „Louvre“ without the Louvre? The experience of Lens The components of the „brand“ Louvre: 1. An …” „… 000 visitors), Drawings by Leonardo da Vinci in 2003 (350 000 visitors), Ingres in 2006 (350 000 …” „… visitors expected). The relative success (between 100 and 200 000 visitors) of some other is mostly due to …”

Alessandra Bonetti Rubelli Sponsoring, Fundraising, Brand-Awareness S. 53-65

„… communications aspects of a museum – the quality of a visitor’s experience, the capacity of the museum to reach …” „… approximately 5000 additional visitors participated in school visits, private visits and private events. These …” „… , this is the highest number of annual visitors recorded in the history of the Collection. The visitors …”

doi.org/10.5771/9783845200743

Andreas Beyer, Susanna Burghartz, Lucas Burkart - Burckhardt. Renaissance

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Andreas Beyer (ed.), Susanna Burghartz (ed.), Lucas Burkart (ed.)

Burckhardt. Renaissance

2021

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Pascal Griener Burckhardt and Art in the Industrial Age. The Status of Sculpture S. 144-156

„… Berlin, he insisted that some of the rooms should be decorated in a style that would encourage visitors …” „… being more real than reality itself, at the crossroads between a cognitive and a mimetic experience.11 …” „… bewildering series of animated forms […].«12 For Emerson, the museum offered a concentrated experience of …”

Francesca Trivellato A Missed Encounter: Burckhardt and the Economic Historians of Renaissance Florence S. 157-173

„… argued that, through different processes, all societies experience a »movement from status to contract …” „… Leopold II, a must-see destination for FRANCESCA TRIVELLATO166 visitors and scholars alike. It took …” „… Klapisch-Zuber had paid considerable attention to the experience of women of different ages and ranks.46 The …”

doi.org/10.5771/9783835345843

Eric Pfeifer - Natur in Psychotherapie und Künstlerischer Therapie

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Eric Pfeifer (ed.)

Natur in Psychotherapie und Künstlerischer Therapie

Series: Therapie & Beratung

Volume 2019

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Eva Sahlin, Eva-Lena Larsson Theories leading to the start of Nature-Based Therapy in Sweden

„… professionals contributes by using the evidence-based methods that according to proven experience and medical …” „… with nature: a) Human beings experience affection for all living things on account of their shared …” „… (PET) – the main focus is on physiological reactions, but also on the experience of beauty, security …”

Lia Naor, Ofra Mayseless The therapeutic objective. An overall perspective on methods and tools for intervention in Nature Therapy

„… 40 written stories about people who experienced personal transformation in nature. The experience of …” „… , physical, and spiritual) of human potential toward wholeness. Through embodied and actual experience in …” „… , instinctually, spiritually, and more. When these aspects are cultivated, we may experience the world through an …”

doi.org/10.30820/9783837974409

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