Higher Education on the Brink
Reimagining Strategic Enrollment Management in Colleges and Universities
Abstract
Higher education as we have known it has now and forever dramatically changed and so must the previous models that we once held dear. Leaders must take a fresh look at how their institutions design, implement, and measure practices in strategic enrollment management and expand the model, as never before.
Higher Education on the Brink: Reimagining Strategic Enrollment Management in Colleges and Universities combines strategies for enrollment enhancement with significant support for development of alternative revenue streams for overall sustainability and growth. It introduces a new model for launching highly engaged strategic planning processes for colleges and universities.
With current, real-world examples, the book details how colleges can be guided by integrated strategic planning processes to recalibrate efforts that yield key results. The major difference in this work is an exacting focus on organizational culture and each facet that defines it. As colleges and universities place new focus on strategically re-imagining higher education and their role in it, Higher Education on the Brink will serve as a guide for determining what difficult questions need to be asked and how to answer those questions in a manner that will position the college for the future with support from the college community, generating increased opportunities for student and operational success.
Schlagworte
academic text alternative revenue streams university business models university financial sustainability university revenue growth nonfiction leadership online instruction online learning student recruitment student recruitment and enrollment student retention expanding collegiate access college business models college revenue growth college student recruitment college student retention collegiate business models collegiate enrollment collegiate financial sustainability collegiate institutional culture collegiate revenue streams higher education leadership improving financial sustainability increasing student retention building institutional culture change models digital instruction digital learning- Kapitel Ausklappen | EinklappenSeiten
- 59–62 Chapter 6: Leading Strategic Planning to Maximize Engagement and Financial Sustainability 59–62
- 75–94 Chapter 8: A Case Study: Aligning Strategic Directions to Achieve Institutional Priorities 75–94
- 103–104 Chapter 10: Epilogue 103–104
- 105–106 References 105–106
- 107–116 Index 107–116
- 117–118 About the Author 117–118